Measuring Engagement ROI - Applies to eLearning as well

Here is a great article from a marketing guy, but the idea covers measuring engagement and how best to measure social media. Many in marketing and in eLearning are struggling with social media and figuring out what/how to measure.

It may not be exactly what you are looking for, or what you need. But the author brings up some good points that might stimulate your thinking in a direction that does get you to your unique answer.

Tell me: Is measuring engagement the right thing to measure? How do you measure it?

Amplify’d from launchfish.com

Here’s a quick and simple trick to measuring your engagement ROI:

ROI equates to how many people are responding to your content and joining your community to hear your message every month. If that’s 100 people, divide the cost of your social media marketing by 100. That’s what engagement is costing you. This means your STRATEGY needs to be to increase the number of followers and also the level of engagement of those followers, thus lowering your costs. Read more at launchfish.com

 

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ARDUINO: How to Learn the Basics of Physical Computing

One of the coolest handson activities for learning about electronics...both software, and hardware. The Arduino community is so awesome! When I was a kid we learned about engines, motors, etc, by just tearing them apart. You can make the coolest little projects with kit. If you are into electronics projects, you've got to pickup an adruino. If you've got kids with even the slightest interest in building things and making mini robots, and other cool stuff then you REALLY need to check this out.

Amplify’d from www.arduino.cc

Arduino is an open-source electronics prototyping platform based on flexible, easy-to-use hardware and software. It's intended for artists, designers, hobbyists, and anyone interested in creating interactive objects or environments. Read more at www.arduino.cc

 

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Anatomy Arcade: Serious Learning?

Thanks @koreenolbrish for the headsup on this. There is a lot of discussion around serious games. What is a game? What is a serious game? Are most online games just lipstick on the multiple choice pig? Maybe, but well designed and well crafted interactions can help kick it up a notch. I actually enjoyed doing some of the somewhat simplistic activities. You try and let me know what you think, okay?

Amplify’d from www.anatomyarcade.com

See more at www.anatomyarcade.com

 

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Instructor Automation: Is this just the beginning?

A virtual piano instructor would be very cool. I'm not exactly sure how the app will work. It could be something as easy as following along a sidescrolling piece of sheet music. OR, perhaps there is the possibility of a live instructor "seeing" and "hearing" you play via HIS computer or iPad and giving you feedback from a distant location.

The possibilities are limitless and exciting. And not only from the learners perspective but think of economics from the teaching perspective. Finding customers is difficult when you are a music teacher because location is a critical part of the business. Either you go to them or they come to you. Its good extra income for many but difficult to make a living. But what if the entire connected world suddenly became your pool of potential students? That's a game changer. And its not just a game changer for piano teachers but for all teachers. Its just going to take some time to get there.

Amplify’d from www.ubergizmo.com

Ion Audio Concert Piano docks your iPad comfortably

See more at www.ubergizmo.com

 

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iPad DJ is an author too - Mobilize

Check it out and let me know what you think.

Amplify’d from www.amazon.com

See more at www.amazon.com

 

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Mobile Year in Review 2010

This video is well done and informative. If you weren't sure about mobile devices as a possible channel for learning then maybe you should watch this and reconsider.

And if you want to learn more mLearnCon is coming again! This year in June mLearnCon will be at the Fairmont in San Jose. For all things mLearning, you won't want to miss it!!!

Amplify’d from dangerouslyirrelevant.org

Video – Mobile Year in Review 2010

See more at dangerouslyirrelevant.org

 

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A Parents' Guide to Facebook

Facebook has become the defacto communication tool for many families. Its a great tool, and powerful beyond the basic capabilities. But with great power comes great responsibility. Before you cut your kids loose on the interwebs with a facebook account, you should educate yourself a little. This free downloadable pdf is a great primer to get you started.

Amplify’d from www.connectsafely.org

See more at www.connectsafely.org

 

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