Wednesday, January 25, 2012

Media for Learning: Top Tools - New Research Report from The eLearning Guild

The eLearning Guild released it's highly anticipated TOP TOOLS report today.

Get the download here.

Of course this report was completed prior to the Apple announcement.  But next year's report, I suspect, will have a new tool on the list: iBook Author.  It's definitely a game changer.

What I've discovered over the last few years with regards to iOS is that many people start out wanting to create an iPhone app because they have some information to share.  What they really want to create is an interactive experience...more like a digital book.  Author makes the development of interactive digital content easy, and the app is free.  So, why not? Right?  But I digress...

Here are just a few of the data points revealed in the report:

  • 46% want ability to support mobile delivery of their #eLearning media 
  • Adobe Captivate has largest media tool market share with 40.4%
  • Top-rated #eLearning Media Tool by Cost = Audacity
  • 85.6% rate Adobe Photoshop Excellent for #eLearning graphics creation and/or content editing
  • 67.1% say Lectora is essential for their overall #eLearning Media toolkit
  • 70% report being able to use SnagIt and Audacity effectively within 1 week of use
Find out more from the author of the report at Learning Solutions conference in Florida, March 21-23.

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